Attica Gold Company

INDIA’S NO.1 GOLD BUYING COMPANY

India’s Most Trusted Gold Buyers, Attica Gold Company is an “ISO 9001:2015 Certified Company.

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sell broken gold jewellery

How to Sell Broken Gold Jewellery and Still Get Full Value

If you’re looking to sell broken gold jewellery for instant cash, Attica Gold Company makes it simple, safe, and transparent. With 200+ branches across India, we offer RBI-compliant services, free purity testing, and instant cash — ensuring you get the highest value for your gold.

Sell Broken Gold Jewellery: The Real-Life Problem and Solution

You’ve got a broken chain, a damaged bangle, or maybe an old gold ring that’s been sitting in your drawer for years. It’s no longer wearable, but you know it still holds value.
So you start wondering:

  • Can I really sell broken gold jewellery?
  • Will buyers reduce the price because it’s damaged?
  • Where can I get the best price and instant payment?

Here’s the truth: most local dealers undervalue broken jewellery because they count on your urgency. But at Attica Gold Company, we believe your gold’s value should never be compromised  whether it’s broken, old, or pledged.

With our ISO-certified purity testing, instant cash settlements, and RBI-registered process, we make sure every customer walks out satisfied and empowered.

Founder’s Vision – Dr. Bommanahalli Babu on Why You Should Sell Broken Gold Jewellery with Confidence

Every gram of gold holds not just value but emotion. My mission was to create a gold-buying ecosystem that respects both.
  Dr. Bommanahalli Babu, Founder & CMD, Attica Gold Company

Dr. Babu founded Attica Gold Company in 2013 with a single purpose  to bring trust, transparency, and fair value into India’s gold-buying market.

From humble beginnings to a national network of 200+ branches, Attica stands today as India’s most trusted gold buyer, serving millions who once struggled with unfair deals and hidden charges.

Journey of Trust – How Attica Became India’s Top Brand to Sell Broken Gold Jewellery

Year Milestone
2013 Started with 3 branches in Karnataka
2017 Expanded to 50+ branches across South India
2020 Crossed 100+ branches nationwide
2025 Achieved 200+ trusted branches across India

Each milestone reflects our unwavering commitment to customer-first service and fair, transparent gold valuation.

Customer Story: Rekha’s Experience When She Tried to Sell Broken Gold Jewellery in Bangalore

Problem: Rekha had a collection of broken gold chains and a damaged necklace. Local jewellers offered poor prices and delayed payments.

Solution: She visited Attica Gold Company, Jayanagar Branch. The staff used an XRF purity testing machine in front of her — free of cost — and offered a fair value instantly.

Result: Rekha received instant cash within minutes and praised the professional, transparent process.

 Attica treated my broken jewellery like treasure, not scrap. I got more than I expected.  Rekha S., Bangalore

Why People Trust Attica Gold Company to Sell Broken Gold Jewellery

Transparent Process – Every step, from purity testing to final payment, happens in front of you.
Instant Cash Settlement – Get paid in cash, bank transfer, or UPI within minutes.
200+ Branch Network – Convenient locations across India for easy access.
ISO-Certified Purity Testing – XRF technology ensures accurate, unbiased evaluation.
RBI-Registered & Compliant – Fully compliant with RBI Gold Transaction Guidelines.

Top Expert Tips Before You Sell Broken Gold Jewellery

Want the best price for your broken gold jewellery? Follow these expert tips before visiting any buyer:

  1. Check live gold prices on reliable platforms like the India Bullion and Jewellers Association (IBJA).

  2. Carry valid ID proof – Aadhaar, PAN, or Passport for verification.

  3. Choose certified buyers like Attica for transparent valuation.

  4. Avoid middlemen who deduct hidden commissions.

  5. Ask for purity test reports before confirming the rate.

  6. Sell during market highs to maximize return.

  7. Keep invoices/old receipts – they can help verify purity grade.

  8. Verify hallmarking or BIS stamp if visible — reference: BIS Hallmarking Info.

Do’s & Don’ts When You Sell Broken Gold Jewellery

Do’s 🚫 Don’ts
Carry valid ID proof Don’t sell without KYC documents
Check current gold price Don’t sell to unverified buyers
Ask for purity report Don’t accept delayed payments
Choose RBI-compliant buyers Don’t rely on verbal promises
Compare multiple offers Don’t fall for high-rate scams

Where to Sell Broken Gold Jewellery Near You – City-Wise Guide

Whether you’re in Bangalore, Hyderabad, Chennai, or Vizag, Attica Gold Company is right around the corner.

🔸 Sell Broken Gold Jewellery in Bangalore

Branches in Jayanagar, Indiranagar, Whitefield, Rajajinagar, and more.
Get instant cash for gold with Attica — the top gold buyers in Bangalore trusted by thousands.

🔸 Sell Broken Gold Jewellery in Hyderabad

Visit Banjara Hills, Kukatpally, or Gachibowli branches to sell your broken gold jewellery safely and transparently.

🔸 Sell Broken Gold Jewellery in Chennai

Trusted locations in T Nagar, Velachery, and Anna Nagar. Attica ensures RBI-compliant transactions and fair value for every gram.

🔸 Sell Broken Gold Jewellery in Vizag

Come to our Maddilapalem or Dwaraka Nagar branches to release pledged gold or sell old gold instantly.

No matter where you are — simply search Best Gold Buyers Near Me, and you’ll find Attica Gold Company right at the top.

  sell broken gold jewellery

FAQs About How to Sell Broken Gold Jewellery in India (Voice Search Optimized)

Q: Can I sell broken gold jewellery in India?
A: Yes, you can. Broken or damaged gold still holds full value based on purity and weight.

Q: Who gives the best price for broken gold jewellery?
A: Attica Gold Company offers top market rates with free purity testing and instant cash.

Q: What documents do I need to sell broken gold jewellery?
A: Aadhaar, PAN, Passport, or Driving License are accepted for KYC.

Q: How does Attica test gold purity before buying broken jewellery?
A: We use XRF machines — an ISO-certified, non-destructive testing method.

Q: Can I sell pledged or broken gold jewellery together?
A: Absolutely. Attica helps you release pledged gold from banks or pawnbrokers and offers instant settlement.

Q: How fast will I get payment after I sell broken gold jewellery?
A: Once purity and valuation are confirmed, payment is made within minutes via cash, UPI, or bank transfer.

Q: Is Attica Gold Company trustworthy to sell broken gold jewellery?
A: Yes — with 200+ branches, RBI compliance, and millions of satisfied customers, Attica is India’s most trusted gold buyer.

Why Attica Gold Company Is the Safest Place to Sell Broken Gold Jewellery

Selling your broken gold jewellery shouldn’t feel stressful or uncertain. At Attica Gold Company, every customer is treated with dignity, honesty, and respect.
From free testing to instant cash, we ensure you get the full value your gold deserves — no matter its condition.

Your gold, your dignity, our priority. — Attica Gold Company

Ready to Turn Your Gold into Instant Cash?

Don’t let your old gold sit idle. At Attica Gold Company, we ensure you get
the highest price, instant cash, and 100% transparency.

📍 View Our Location on Google Maps

Trusted by 2 million+ customers across India | RBI-Compliant | ISO-Certified Purity Testing


About the Author

Sridhar is a Digital Marketing Specialist at Attica Gold Company with expertise in SEO, Google SGE optimization, and gold market insights. He helps customers understand the safest and most profitable ways to sell gold in India.

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